Caroline is a Senior Marketing Major. This summer, she is a Business Intern for Nissan United with TBWA Chiat/Day in Nashville.

Her duties include scheduling and participating in internal statuses and client meetings, helping prepare client presentations, researching companies and competitors, helping facilitate communication between agency, client, and partners, assisting in creation of communication documents & presentations, and assisting with on-site activation and events.

“My favorite thing I’ve done is working with partner organizations including The Heisman House, Tennessee Titans, The Olympics, and various NCAA schools that Nissan sponsors. I’ve also really enjoyed creating newsletters for Nissan Dealerships about the new and fun cars that are coming! I’ve been exposed to creative and commercial work as well, which I found fascinating.”

Caroline has learned about the dynamics between partnerships in the sports marketing world. Hundreds of employees come together to achieve their main objectives, through organization, communication, teamwork, and passion for the job!

Her advice for new interns is to put yourself out there. No one is expecting you to know everything, don’t be afraid to ask questions!